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Google introduced it has added new filters to the efficiency report inside Google Search Console to point out you ways effectively your product outcomes are doing in search. Google now captures and shows click on and impression information when wealthy outcomes show primarily based in your use of product wealthy outcomes markup.

The report. Discover this information underneath the Efficiency report by clicking on “search look” after which on “product outcomes.” You’ll see clicks and impressions and may additional phase by machine, geography and queries.

What it seems to be like. Here’s a display shot of the report:

What’s a product wealthy end result? Beneath is a screenshot of what a product wealthy end result seems to be like, however you’ll be able to study extra about this on this developer doc. Product wealthy outcomes usually present product rankings, value, availability and a few description info. Notice that product wealthy outcomes should not new, simply the report in Search Console.

An instance of a product wealthy lead to Google search outcomes.

Why we care. The extra information the higher for SEOs and publishers, and this offers us extra granular information on the influence of us including product wealthy end result markup to our pages. Google mentioned this may present you ways a lot visitors comes from experiences with wealthy information like value and availability and the way does buying visitors change over time, and the buying search queries your web site exhibits.

About The Writer

Barry Schwartz is Search Engine Land’s Information Editor and owns RustyBrick, a NY primarily based internet consulting agency. He additionally runs Search Engine Roundtable, a well-liked search weblog on SEM subjects.

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